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Headlines & Links For Thursday, July 29th, 2010.


*JONATHAN SADOWSKI TO JOIN THE CAST OF $#! MY DAD SAYS (Read More)**	WILLIAM BALDWIN TO GUEST-STAR ON NBC’S ‘PARENTHOOD’ (Read More)	THE GUYS OF “GLEE” TO CO-HOST “TEEN CHOICE 2010” ON FOX (Read More)

ERIC CHRISTIAN OLSEN JOINS THE CAST OF "NCIS: LOS ANGELES"            (Read More)

'FAN IT' OFFERS ONE-OF-A-KIND REWARDS TO FANS INCLUDING A WALK-ON ROLE, EXCLUSIVE PILOT SCREENINGS, COMIC-CON AND EMMY ACCESS AND MORE            (Read More)

CBS TO SPONSOR SIXTH DIVERSITY SKETCH COMEDY SHOWCASE            (Read More)

NBC PRESENTS WRESTLEMANIA XXVI: THE WORLD TELEVISION PREMIERE ON SATURDAY, AUGUST 7 AT 9 PM ET/8 PM CT            (Read More)

ABC DAYTIME PRESENTS NEW INSTALLMENT OF WHAT IF WEBISODE SERIES            (Read More)

CBS ANNOUNCES FOUR COMPANIES PARTICIPATING IN THE SECOND SEASON OF THE EMMY AWARD-NOMINATED SERIES, "UNDERCOVER BOSS"            (Read More)

DO YOU HAVE A PASSION FOR FASHION? -- CBS ANNOUNCES A NATIONWIDE ONLINE CONTEST* ON CBS.com TO FIND "FASHION'S NUMBER ONE FAN"            (Read More)

Justin Bieber to Make His Acting Debut in Season Premiere of CSI: CRIME SCENE INVESTIGATION            (Read More)

JONATHAN SADOWSKI TO JOIN THE CAST OF $#*! MY DAD SAYS

New York, N.Y., July 27^th, 2010.               Jonathan Sadowski ("Live Free or Die Hard") has joined the cast of the comedy, $#*! MY DAD SAYS, which premieres Thursday, Sept. 23 (8:30-9:00 p.m. ET/PT) on the CBS Television Network. Sadowski will play Henry Goodson, a struggling writer-turned-unpaid blogger, who moves in with his outspoken father Ed.

Sadowski's film credits include "She's the Man," "Live Free or Die Hard," "Friday the 13^th" and "The Goods." His television credits include starring roles on "Our Show," "Two Dollar Beer," "Courtroom K," "Miss/Guided" and a recurring role on "Sarah Connor Chronicles."

            $#*! MY DAD SAYS (pronounced "Bleep My Dad Says"), based on the popular Twitter feed by Justin Halpern, stars Emmy Award winner William Shatner as Ed Goodson, a forthright and opinionated dad who relishes expressing his unsolicited and often wildly politically incorrect observations to anyone within earshot. Nobody is safe from Ed's rants, including his sons, Henry and Vince (Will Sasso), the meek half of a husband and wife real estate duo with domineering Kathleen (Nicole Sullivan).

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WILLIAM BALDWIN TO GUEST-STAR OVER MULTIPLE-EPISODE ARC ON NBC’S RETURNING DRAMA‘PARENTHOOD’

Universal City, Ca., July 28th, 2010.               NBC announced that William Baldwin (“Dirty Sexy Money,” “Gossip Girl”) will join the cast of the network’s returning drama “Parenthood” (Tuesdays, 10-11 p.m. ET) for a multiple-episode arc.

Baldwin will be playing Gordon Flint, Adam’s (Peter Krause) wealthy, charismatic boss. Gordon is content to let Adam do the grunt work of running the company, preferring to spend his time thinking about the “big picture.” A dedicated bachelor, Gordon’s romantic life is the polar opposite to Adam’s relationship with Kristina (Monica Potter). Gordon brings tension to the Braverman clan when he sets his sights on Adam’s sister, Sarah (Lauren Graham).

Baldwin first gained recognition for his breakout performance in the feature film "Backdraft." His other film credits include "The Squid & The Whale," "Forgetting Sarah Marshall," "Adrift in Manhattan," Flatliners," "Internal Affairs," "Three of Hearts," "Primary Suspect" and "Born on the Fourth of July." Baldwin will lend his voice to the upcoming animated feature "Justice League: Crisis on Two Earths" as well as the soon-to-be-released "1 a Minute."

On television, Baldwin recently starred in the critically-acclaimed "Dirty Sexy Money" and had a recurring role on last season’s "Gossip Girl."

“Parenthood” is a one-hour drama inspired by the box-office comedy hit of the same name that premiered last March. The re-imagined and updated production introduces audiences to the large and colorful yet imperfect Braverman family, and features an all-star cast that includes Lauren Graham, Peter Krause, Monica Potter, Craig T. Nelson, Bonnie Bedelia, Erika Christensen, Dax Shepard, Joy Bryant, Sam Jaeger, Sarah Ramos, Mae Whitman, Miles Heizer, Savannah Rae, Max Burkholder and Tyree Brown.

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THE GUYS OF “GLEE” TO CO-HOST “TEEN CHOICE 2010” MONDAY, AUGUST 9, ON FOX

Los Angeles, Ca., July 27^th, 2010.              The guys of GLEE – Chris Colfer, Kevin McHale, Cory Monteith and Mark Salling – will co-host TEEN CHOICE 2010 alongside pop sensation and multi-platinum recording artist Katy Perry. The 12^th annual special airs Monday, Aug. 9 (8:00-10:00 PM ET/PT) on FOX.

TEEN CHOICE 2010 celebrates the hottest teen icons in film, television, music, sports and fashion. Taylor Lautner, Jane Lynch, Channing Tatum, Ellen DeGeneres, Josh Hutcherson, Cat Deeley, Keke Palmer and the cast of “Big Time Rush,” will join previously announced participants David Archuleta, Kristen Bell, John Cena, Miranda Cosgrove, Zac Efron, Ashley Greene, Victoria Justice, Khloe Kardashian, Kim Kardashian, Kourtney Kardashian, Zachary Levi, Leighton Meester, Jim Parsons, Robert Pattinson, Ryan Sheckler, Yvonne Strahovski and Shailene Woodley on the star-studded special. The star-studded special will feature performances by Perry, Jason DeRulo and Travie McCoy featuring Bruno Mars.

Entering its second season, GLEE is a biting musical comedy that has quickly become a pop-culture phenomenon. The highest-rated new scripted series of the 2009-2010 season boasts critical acclaim, a loyal fan base of “GLEEks,” two certified Gold albums, more than 10 million song downloads and an incredible 19 Emmy nominations – earning it the distinction of being the most-nominated series of the year. Additionally, the cast of GLEE has been nominated for a total of 13 TEEN CHOICE Awards.

GLEE follows a group of eager and ambitious students as they strive to outshine their singing competition to win Nationals while navigating the cruel halls of McKinley High. Although New Directions lost at Regionals, they now have their sights set on making it to Nationals and defeating their arch rivals, Vocal Adrenaline.

Chris Colfer plays “Kurt Hummel,” the baby-faced soprano with a fierce eye for fashion; Kevin McHale portrays “Artie Abrams,” a physically disabled performer with killer vocals and a dream to dance; Cory Monteith is “Finn Hudson,” the heartbreakingly cool quarterback who struggles with his personal life; and Mark Salling plays the arrogant and cocky crooner “Noah ‘Puck’ Puckerman.”

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ERIC CHRISTIAN OLSEN JOINS THE CAST OF "NCIS: LOS ANGELES"

Los Angeles, Ca., July 27^th, 2010.              After guest-starring last season as Los Angeles Police Detective Liaison Marty Deeks, Eric Christian Olsen will join NCIS: LOS ANGELES as a series regular. Deeks, a seasoned LAPD undercover detective, was recruited to the NCIS team by Operations Manager Hetty Lange, played by Linda Hunt. Olsen reprises his role in the special two-hour season premiere of the second season Tuesday, Sept. 21 (9:00-11:00 PM, ET/PT) on the CBS Television Network.

"We are thrilled to have Eric join the cast," said Executive Producer Shane Brennan. "He has already proved himself to be a great asset and invaluable member of the team, and Eric's fans will be delighted to see what we have in store for him."

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'FAN IT' OFFERS ONE-OF-A-KIND REWARDS TO FANS INCLUDING A WALK-ON ROLE, EXCLUSIVE PILOT SCREENINGS, COMIC-CON AND EMMY ACCESS AND MORE

Universal City, Ca., July 26th, 2010.                NBC’s network-wide, social media affinity program “Fan It”(www.nbc.com/fanit) continues to reward dedicated fans with unprecedented access, priceless opportunities and one-of-a-kind prizes just for promoting its shows online. New rewards for fans include a walk-on role on new primetime series “The Event,” exclusive early pilot screenings of Jerry Bruckheimer’s “Chase,” coveted “The Biggest Loser” finale tickets, access to the Comic-Con panels for “The Event” and “The Cape,” Emmy Award red-carpet access, autographed merchandise from NBC series such as “Chuck” and “The Office,” NBC.com guest blogger experiences and more.

Over two million myNBC members are now eligible to start earning “Fan It” points. Most recently, the program added the following to the list of prizes:

• A walk-on role in the new, much-anticipated NBC series “The Event”
• Sought after finale tickets for “The Biggest Loser”
• Exclusive online pilot screening access to NBC's new drama "Chase"
• Access to “The Event” Comic-Con panel
• Access to “The Cape” Comic-Con panel
• Emmy Red-Carpet bleacher tickets
• Dwight's tie, signed by series star Rainn Wilson (Dwight) of "The Office"
• Yakuza Prep movie poster from Chuck's apartment, signed by “Chuck” star Zachary Levi
• Signed scripts from the casts of “The Office” and “Chuck”
• Street Strider bike from “The Biggest Loser” (http://www.streetstrider.com/)
• Guest blogger experiences on NBC.com's Healthy Lifestyles blog

Additional merchandise is also available and listed at: http://my.nbc.com/fan-it/rewards/merchandise

"Fan It," which utilizes social media platforms including NBC’s own myNBC as well as Facebook, Twitter, MySpace and FourSquare, is an ongoing program that launched in May. The program rewards loyal fans in return for promoting, interacting with and discussing all of the network’s new and returning 2010-11 series.

Fans sign up for the ongoing incentive program by going to www.NBC.com/fanit and logging in with their existing MyNBC, Facebook, Twitter or MySpace accounts.  They can earn points by doing simple activities such as watching videos of “The Office” on NBC.com, chatting about “Undercovers” on Twitter, or Liking “Community” on Facebook -- and by getting their friends and followers to click on NBC-related links.

Users earn points and then use them to enable to redeem them for a variety of rewards including: exclusive access to early previews of new and returning shows, NBC merchandise, discounts at the NBC store, show-themed virtual goods and badges and entry into a sweepstakes to win huge show-related prizes.

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CBS TO SPONSOR SIXTH DIVERSITY SKETCH COMEDY SHOWCASE

New York, N.Y., July 27^th, 2010.               CBS will sponsor its sixth talent showcase for diverse sketch comedians in January 2011 in Los Angeles. Executive producer and writer Rick Najera ("Mad TV," "Latinolouges" "Nothing Like The Holidays," "In Living Color") will again direct the showcase for CBS.

            "The CBS Network is known as 'The Tiffany Network' and our showcases are known as the 'Rolls Royce' of showcases, featuring the dynamic duo of Rick Najera and Fern Orenstein, CBS VP Casting, who change actors' professional lives and provide them access to open doors within the entertainment industry," said Josie Thomas, CBS Senior Vice President and Chief Diversity Officer.

            Photos and resumes should be sent to AFTRA, 5757 Wilshire Blvd., 9th Floor, Los Angeles, CA. 90036 (c/o Member Education EEO Department, Attn: CBS Comedy Showcase). Submissions can also be sent electronically at http://www.breakdownexpress.com/ through the "actors access" section and link listed as the CBS Diversity Sketch Comedy Showcase.

            The deadline for submissions is Sept. 15, 2010. Please note: the showcase is focused on African-American, Asian-American, Latino, Native American, Pacific Islander, LGBT actors and performers with disabilities; actors should possess extensive sketch comedy experience. Each audition will require a one-minute original sketch comedy monologue.

            CBS Entertainment executives, casting directors from the Network's primetime and daytime programs, as well as casting directors from shows on other networks will be on hand at the Showcase. An invitation has also been extended to casting directors from production companies that work with CBS.

            "We are thrilled with the opportunities this showcase has provided to numerous talented and deserving but often unsigned performers; this event not only showcases amazing talent, it turns actors into working actors," said Peter Golden, CBS Executive Vice President, Talent and Casting.

             The Network's on-going talent showcases are part of the CBS Diversity Institute, a comprehensive program designed to identify and develop diversity within the writing, directing and talent communities. In addition to the Diversity Talent Showcases now currently in their eighth year, the CBS Diversity Institute includes the CBS Writers Mentoring Program, the CBS Directing Initiative and numerous actor workshops conducted nationwide, as well as writer workshops conducted in Los Angeles.

            Other CBS showcases have included Latino American Talent Showcases in partnership with NOSOTROS, Native American Talent Showcases in association with American Indians in TV and Film, Asian Pacific American Actors Showcases in association with East West Players, African American Showcases in collaboration with The Robey Theatre Company and a showcase for performers with disabilities in association with the California State Media Access Office. Additional events are planned with these and other groups.

For more information regarding the CBS Diversity Institute, please go to http://www.cbscorporation.com/.

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NBC PRESENTS WRESTLEMANIA® XXVI: THE WORLD TELEVISION PREMIERE ON SATURDAY, AUGUST 7 AT 9 PM ET/8 PM CT

New York, N.Y., July 22nd, 2010.                For the second consecutive year, NBC and World Wrestling Entertainment® will bring the world’s biggest pop culture event to network television when WrestleMania XXVI: The World Television Premiere airs Saturday, August 7 at 9 pm ET / 8 pm CT. The special will feature highlights from WrestleMania XXVI set to music from today’s hottest acts in one lightning-fast hour of family-friendly programming.

For one night only, NBC will be the one and only place, where television viewers can witness the grandeur and spectacle of the world-wide phenomenon that is Wrestlemania.   WWE Superstars such as John Cena®, Triple H®, Randy Orton®, Chris Jericho®, Rey Mysterio® and Edge® entertained a sold-out crowd at University of Phoenix Stadium in Glendale, Arizona. While the University of Phoenix has hosted the Super Bowl, major college bowl games and high profile concerts, nothing compared to the magnitude of WrestleMania’s non-stop action and thrilling pyrotechnics and it will be presented in breathtaking high-definition.

The highlight of the NBC special will feature what turned out to be one of the greatest matches in WWE history. Undertaker® and Shawn Michaels are two of the most prolific superstars in WWE history, for one of them, this match was his last. More than 72,000 fans were on their feet throughout the emotional rollercoaster of athleticism. The two immortals put on a performance that thrilled the audience and in the end, reduced grown men to tears.

WWE made history at the University of Phoenix Stadium, as WrestleMania XXVI became the highest grossing entertainment event ever held at the stadium. A total of 72,219 fans from all 50 states and 26 countries attended the event, outdrawing Super Bowl XLII (71,101 attendance) in the same building. WWE’s annual extravaganza was broadcast around the world on pay-per-view in more than 100 countries and 20 languages.

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ABC DAYTIME PRESENTS NEW INSTALLMENT OF WHAT IF WEBISODE SERIES

New York, N.Y., July 22^nd, 2010.               In the fifth installment of ABC Daytime's new series, "What If," "All My Children's" supercouple, Angie and Jesse Hubbard (Debbi Morgan and Darnell Williams), and "One Life to Live's" Starr Manning (Kristen Alderson) will meet. When Angie and Jesse argue about a dry spell in the romance department, Starr reminds them what matters most in life. The new episode airs the week of JULY 26 on ABC.com, with cut-down-versions on ABC Daytime and SOAPnet.

The "What If" series answers the question, "What would happen if two characters from different soaps ran into each other, and what would they say?" In the 10-part series, viewers will see well-known characters from "All My Children," "One Life to Live" and "General Hospital" interact with one another, and will be privy to their conversations. The webisodes will be derivative of the characters and their unique past, but are not related to current storylines. "One Life to Live's" executive producer, Frank Valentini, directed the series.

Preview clips will be available on abcmedianet.com every Wednesday prior to each Monday post day throughout the eight-week series. For example; clips of the fifth webisode premiering on Monday, July 26 will be available on Wednesday, July 21.

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CBS ANNOUNCES FOUR COMPANIES PARTICIPATING IN THE SECOND SEASON OF THE EMMY AWARD-NOMINATED SERIES, "UNDERCOVER BOSS"

Los Angeles, Ca., July 28^th, 2010.                UNDERCOVER BOSS, last season's #1 new series, returns for its second season with some of the nation's top executives hitting the front lines for an unfiltered look inside their own companies. UNDERCOVER BOSS, which is nominated for an Emmy Award for Outstanding Reality Program, premieres in a special time period on Sunday, Sept. 26 (10:00-11:00 PM, ET/PT) before moving to its regular time period (9:00-10:00 PM, ET/PT) on Sunday, Oct. 3.

           Among the initial companies whose bosses have signed up for the undercover mission include:

NASCAR (Steve Phelps, Senior Vice President and CMO) - the sanctioning body for the #1 spectator sport in the U.S.;

DirecTV (Mike White, Chairman, President and CEO) - the world's most popular video service, delivering state-of-the-art technology to over 25 million customers;

Chiquita Brands International, Inc. (Fernando Aguirre, Chairman and CEO) - a leading international marketer and distributor of bananas, fruits and salads;

Great Wolf Resorts (Kimberly K. Schaefer, CEO) - North America's largest family of indoor waterpark resorts.

          Air schedule and additional companies will be announced at a later date.

         "We're thrilled with this season's new batch of bosses," stated

Stephen Lambert, creator/executive producer of UNDERCOVER BOSS. "The companies are some of the best known brands in corporate America, and clearly - with the likes of NASCAR, Chiquita, DirecTV and Great Wolf Resorts - we've got an interesting blend of industries."

          UNDERCOVER BOSS was the #1 new series of the 2009-2010 season, averaging 17.7 million viewers. UNDERCOVER BOSS premiered following the Super Bowl to 38.7 million viewers, the largest audience for a new series following the Super Bowl.  It also ranks as the biggest new series premiere since 1987 and the most-watched premiere episode of any reality series.

         Each week, UNDERCOVER BOSS follows a different executive as they leave the comfort of their corner office for an undercover mission to examine the inner workings of their companies. While working alongside their employees, they see the effects their decisions have on others, where the problems lie within their organizations and get an up-close look at both the good and the bad while discovering the unsung heroes who make their companies run.

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DO YOU HAVE A PASSION FOR FASHION? -- CBS ANNOUNCES A NATIONWIDE ONLINE CONTEST* ON CBS.com TO FIND "FASHION'S NUMBER ONE FAN"

Los Angeles, Ca., July 27^th, 2010.                Are you a budding fashion designer? A debonair diva? Is shopping your first love? If fashion is your passion, CBS is launching a nationwide online search on CBS.com beginning today, Tuesday July 27, to find FASHION's NUMBER ONE FAN.

Fashionistas can upload a 30- to 90-second video of themselves explaining why they love fashion and why they should be named FASHION'S NUMBER ONE FAN at www.CBS.com/FNO. From among the eligible videos submitted, the Top 10 finalists will be determined and announced Tuesday, Aug. 24, on CBS.com; people can then begin voting for their favorite videos until August 31 to help determine the Top 5 finalists. From the Top 5 videos, the ultimate FASHION'S NUMBER ONE FAN will be selected by a panel of fashion experts from CBS, Vogue, the Council of Fashion Designers of America (CFDA) and NYC & Company, and will win a trip to New York City in September to be part of the 2010 Fashion's Night Out, the biggest fashion party in the world.

The winner of FASHION'S NUMBER ONE FAN will receive the following prizes:

Two round-trip airline tickets to New York City for the winner and a guest

A five-night stay for two at the five-star Mandarin Oriental, New York

Two exclusive seats to Fashion's Night Out: The Show at Lincoln Center on Sept. 7, 2010

The lucky winner will be driven in the all new 2011 Volkswagen Jetta for Fashion's Night Out

Two tickets to a Fashion Week show

Exclusive Fashion's Night Out merchandise

Two tickets to Green Day's American Idiot on Broadway

One year's worth of Maybelline New York cosmetics in a signature makeup artist kit

A $500 Macy's electronic gift card, plus an appointment with a Macy's by Appointment (MBA) personal shopper

Guidelines for FASHION'S NUMBER ONE FAN Submissions:

Fans (at least 18 years old) can submit a 30- to 90-second video clip of themselves explaining why they are FASHION'S NUMBER ONE FAN. Details about video submissions can be found at www.CBS.com/FNO.

Videos for FASHION'S NUMBER ONE FAN consideration should be submitted and uploaded at www.CBS.com/FNO no later than Friday, Aug. 20, 2010, at 11:59 AM, PT.

On Tuesday, August 24, 2010, CBS.com will announce the Top 10 finalists. People can then vote on their favorite finalists until August 31, 2010 to help determine the Top 5 video submissions.

From the Top 5 videos, the ultimate winner - chosen by a panel of fashion professionals from CBS, Vogue, the CFDA and NYC & Company - will be announced on www.cbs.com/FNO on Sept. 3, 2010.

FASHION'S NUMBER ONE FAN is part of CBS's coverage of Fashion's Night Out. CBS will present a primetime special about the making of Fashion's Night Out, FASHION's NIGHT OUT 2010, which will be broadcast Tuesday, Sept. 14 (10:00-11:00 PM, ET/PT). The upcoming special will focus on year two of Fashion's Night Out, beginning with the largest public fashion show in New York City history, with nearly 200 models at Lincoln Center on Sept. 7, 2010. Fashion's Night Out comes three days later, on Sept. 10, 2010, in New York City and cities across the country and the globe. CBS cameras will take viewers behind the scenes during months of intense planning and preparation and tracking the night itself as it unfolds across the globe. Cameras will follow celebrities, designers, editors and retailers as they prepare for one of the most anticipated events of the year, providing a unique view of the creative and logistical work that goes into coordinating an event of this scale. Profiles will include some of fashion's most famous icons, along with the industry's most exciting emerging talent. Looking beyond the glamour to the real-life implications at stake, the show will focus on individuals working in all parts of the industry, from salespeople to design staff, for whom the vibrancy of the fashion business is a question of economic survival.

Now in its second year, Fashion's Night Out, a worldwide initiative to celebrate fashion and support local economies, was launched in 2009 by Vogue, the Council of Fashion Designers of America, and NYC & Company in response to the global economic downturn - it is a party with a purpose that no one should miss. For more information on Fashion's Night Out, please visit: http://www.fashionsnightout.com/.

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Justin Bieber to Make His Acting Debut in Season Premiere of CSI: CRIME SCENE INVESTIGATION

Los Angeles, Ca., July 22^nd, 2010.               In his acting debut, multi-platinum singing sensation Justin Bieber will guest star in the season premiere of the CBS Television Studios and Jerry Bruckheimer Television series, CSI: CRIME SCENE INVESTIGATION, on the CBS Television Network.

            Bieber will play Jason McCann, a troubled teen who is faced with a terrible decision regarding his only brother-a decision that leads him into an explosive confrontation with the CSIs. It is the beginning of an emotional story that will conclude later in the season.

        "Every 20 years, a phenomenon like Justin Bieber graces our world. We'd like to believe that the phenomenon of CSI has had the same impact on popular culture. The opportunity to bring them together in the premiere is a great treat for our audience and all of its new viewers. This will be true event television," Executive Producers Carol Mendelsohn, Don McGill and Anthony Zuiker said in joint statement. "We're looking forward to Justin's dramatic star turn, not only in the premiere, but in a continuing seasonal arc."

            Born in Stratford, Ontario, Justin Bieber is a multi-talented pop/R&B singer, and a self-taught musician on drums, guitar, piano and trumpet.

            Bieber's video for "Baby" is currently the most-watched music video on YouTube with more than 250 million views. Bieber is the first solo artist in history to send four songs from a debut album into the Billboard Hot 100's Top 40 prior to the album's release. He is also the youngest male solo artist in the history of the Billboard 200 to chart a #1 album since 13-year-old Little Stevie Wonder in the summer of 1963.

            In 2007, manager Scooter Braun brought 13-year old Justin to Atlanta, where he met multi-platinum superstar Usher. Justin signed his first professional deal with RBMG, the joint-venture label formed by Usher and Braun with Antonio ‘L.A.' Reid, Chairman, Island Def Jam Music Group.

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